About Autorola Group
Who We Are & What Drives Us
Who We Are
Autorola was born online, and from the very beginning, we've had our own in-house software company. Autorola HQ is based in Denmark. We are operating out of 24 countries, in five continents and have customers in over 41 different countries.
Technology at the DNA of Autorola
Autorola Software Development is an integral part of our Group Headquarters, where we design and build tailored backend and frontend applications for the automotive industry. We are proud to have some of the most talented and innovative software developers in the industry — a team that continuously pushes the boundaries of what's possible in digital automotive solutions.
"What's incredibly powerful is that we combine online transactions with market intelligence and processes. We call it 'The Sweet Spot' — this is where we create the most value for our customers."
— Peter Graftehauge, CEO Autorola Group
AI & Cybersecurity
AI First Culture
AI is a natural part of Autorola's DNA. From algorithm-driven car pricing models pioneered in the late 1990s to today's advanced machine learning applications, artificial intelligence has always been at the core of how we innovate and deliver value.
Cybersecurity
"Cybersecurity is a key part of our core strategy. We see this as a competitive advantage, as our core leadership team also consists of inhouse software experts."
— Claus Christensen, CTO Autorola